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Press Release Source: E-Book Systems

Frozen Food Age Magazine Adopts E-Book Systems' Digital Flip(R) Technology For Its Online Publication
Wednesday July 27, 9:05 am ET
Readers Can Now Click on Free Download to View Entire Publication in a Dynamic, 3-D Page-Flipping Format

SANTA CLARA, Calif.--(BUSINESS WIRE)--July 27, 2005--E-Book Systems, the leader in Digital Flip® online publishing technology, announces today that another Cygnus Business Media publication, Frozen Food Age, has adopted its 3-D page-flipping format for its online publication. For the first time, Frozen Food Age can now offer its readers the ability to view the online publication the same way they would the print version - with all the same text, design and advertisements, page-flipping ability and the look of a real magazine.

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Frozen Food Age reaches a critical subset of the grocery market consisting of frozen and refrigerated food retailers, wholesalers, brokers, manufacturers and managers of public refrigerated warehouses and refrigerated rail/truck lines. It targets decision-makers and buyers within the vital $22 billion frozen food industry and holds a dominant leadership position within its category.

Now, with E-Book Systems' Digital Flip® technology, readers can go to http://www.frozenfoodage.com/ and automatically download the FlipViewer®, Mac FlipViewer® or use the FlipViewer Browser Version to read the digital issues of the magazine. In a matter of moments, readers can view the entire magazine just as it appears in the printed version, with real "flipping" pages.

"The digital issues created by E-Book Systems lets our readers enjoy some of the conveniences of modern technology, while still using the familiar 'page flip' model they've become accustomed to using with printed issues," says Christopher Westman, publisher of Frozen Food Age. "With these electronic editions, they're able to perform keyword searches, click on links shown in articles and advertisements as well as copy and paste information into another document. It brings a lot of added value to our readers' experience with the magazine."

E-Book Systems' Digital Flip® technology, used in conjunction with FlipViewer®, Mac FlipViewer® and FlipViewer® Browser Version, turns printed publications into an online, multimedia-enhanced 3-D page-flipping format. The company can convert any PDF, Quark, PageMaker, FrameMaker, Word and HTML files into its patented online page-flipping format. The publications remain online after they are downloaded, which allows readers to click on links on pages and advertisements. The Digital Flip technology can incorporate a variety of multimedia elements, like MID, WAV and MP3 files, to enhance the publication. E-Book Systems' Digital Rights Management (DRM) solution safeguards content providers' intellectual properties.

For more information, contact E-Book Systems by phone at (408) 625-8000, via email at sales@ebooksys.com or online at http://www.flipviewer.com/. To learn more information about Frozen Food Age and to view the online version of the publication, visit www.frozenfoodage.com.

About E-Book Systems

E-Book Systems (http://www.ebooksys.com/) was founded in 1998 with a mission to bring the natural look and feel of the paper-based book into the domain of consumer products, computers and the Internet. E-Book Systems' products make use of its patented Digital Flip® technology to deliver multimedia content such as digital photographs, animations, text, audio and music via a 3-D Page-Flipping interface, which appears as a virtual book. These contents could be streamed or delivered online and offline through E-Book Systems' OpenFlip(TM) format. E-Book Systems also offers Digital Rights Management, FlipBook tracking ASP services and Flip Enterprise solutions for publishers and corporations. E-Book Systems, a private on-going corporation, has offices in Santa Clara, Calif., Beijing, China and Singapore. Investors of E-Book Systems include Creative Technology Ltd. (NASDAQ:CREAF - News) and SOFTBANK Media & Marketing Corporation, a subsidiary of SOFTBANK Corp (TSE:9984 - News). E-Book Systems' products are distributed worldwide, including the U.S., Europe, Japan and Asia Pacific Region. For more information, contact E-Book Systems by phone at (408) 625-8000 or e-mail at info@ebooksys.com.

About Frozen Food Age

Frozen Food Age (www.frozenfoodage.com), a Cygnus Business Media publication, is written for the critical subset of the grocery market consisting of frozen and refrigerated food retailers, wholesalers, brokers, manufacturers and managers of public refrigerated warehouses and refrigerated rail/truck lines. It targets decision-makers and buyers within the vital $22 billion frozen food industry and holds a dominant leadership position within its category.


Contact:
     Dittoe Public Relations
     Lauren Kinzler, 317-202-2280 x. 10
     lauren@dittoepr.com



Source: E-Book Systems


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